Whitepaper

Best Practices
for Effective Market Basket Analysis

Data experts share tips for conducting a comprehensive differential market basket analysis for grocery products.

competitive intelligence data collection for retail

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What You'll Learn:

  • The difference between predictive market basket analysis and differential market basket analysis
  • The 4 key steps for conducting a comprehensive differential market basket analysis for grocery products
  • How to analyze recommendations for omnichannel operations based on your data
  • Machine learnings role in market basket analysis
  • Examples of market basket analysis
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Why Grocery Retailers Love Competitive Intelligence

Pricing Intelligence

Price More Competitively

Product matching, brand product matching, accurate data for digital product matching

Identify Assortment Gaps

cpg promotional comparisons, brand product competitive data

Get Zip-Code Level Data

price tracking made easy for retail and manufacturers

Boost Conversions & Sales

assortment and availability data

Reduce Inventory Write-Offs

"We have made more progress in the past 6 months than the last 2 years. We now work exclusively with Bungee Tech as our competitive intelligence partner."
competitive data customer quote _ market leading data and analytics for ecommerce cpg and retail
VP Revenue Management
Top Retailer